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Facebook Collaborates with Datalogix to Increase Sales

Tracking Consumers That Purchase Online Facebook has collaborated with Datalogix, a data collection firm that collects consumer information from more than 1,000 retailers.  By matching the emails and...

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Abercrombie & Fitch Partners With First Insight to Utilize Consumer Data

  In our technology-driven world, the consumer market has become so much more vast and global, creating a competition for businesses to utilize new marketing strategies and develop themselves....

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Google teams with Ivyrevel to launch the ‘Data Dress’

Google has announced a partnership with online womenswear brand Ivyrevel to use shoppers’ data to create the “Data Dress.” The data dress will use detailed information about a customer’s geographical...

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